Find the original archive of the video here: Podcasting Your Way to Profitability | Google and Beyond Webinar Archive.

Podcasting Your Way to Profitability

Podcasting is the new radio. It’s here, and it’s here to stay. The demand for audio content outpaces video content for many reasons (most importantly is that you can’t watch videos while driving, walking, running, bicycling, and in many other situations where you can listen to audio).

With the proliferation of smartphones in every pocket, and now home audio assistant devices (like Amazon Alexa, Google Home, and more) coming to homes and offices, audio is primed to be the content medium of choice for everyone. And, that means that Small Business has one of the greatest opportunities to get in the podcast market to spread the word locally or nationally about their products or services!

In this Webinar, we covered:
– Best-practices for planning a podcast with a marketing strategy that helps you make money;
– How to choose the right technology and equipment for your podcast; and,
– For those who don’t want to start a podcast, the secret to becoming a podcaster without launching a podcast.

These Webinars are hosted by the Virginia Small Business Development Center Network and presented by Ray Sidney-Smith, Author of “SoLoMo Success” (available on Amazon Kindle and paperback), Digital Marketing Strategist, and Managing Director of W3C Web Services, providing affordable Web hosting, Managed WordPress, email, domain and other related services for Small Business.

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Podcasting Your Way to Profitability | Google and Beyond Webinar Archives
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