In our April 3, 2014, installment of Beyond Google – Marketing and Managing on the Web Webinar Series, hosted by Virginia SBDC brought Ray Sidney-Smith, President and Web & Mobile Strategist at W3 Consulting, on to show you some fundamentals about business financial intelligence, as well as how to manage your business finances using some amazing Web-based tools! Here are the Webinar Resources that go with this Webinar:

Business Accounting Formulas

• Profitability Ratios:
  • Return on Assets (ROA) = (income statement) net income / (balance sheet) total assets (shown as a percentage)
  • Return on Equity (ROE) = (income statement) net income / (balance sheet) owner’s equity (shown as a percentage)
  • Return on Sales (ROS) (net profit margin) = (income statement) net income / (income statement) total revenue (shown as a percentage)
  • Gross Profit Margin = (income statement) gross profit / (income statement) gross revenue (shown as a percentage)
  • Earnings Before Interest & Taxes (EBIT) margin (operating margin) = (income statement) EBIT / (income statement) gross or total revenue (shown as a percentage)
• Operating Ratios:
  • Asset Turnover = (income statement) total revenue / (balance sheet) total assets
  • Receivable Days (days sales outstanding (DSO)) = last day’s accounts receivable / revenue by day of period that just ended (there are many methods; this is just one common method)
  • Days Payable (days payable outstanding (DPO)) = accounts payable / (income statement) cost of goods sold per day
  • Days in Inventory (DII) (inventory days) = (balance sheet) average inventory / (income statement) cost of goods sold per day
• Liquidity Ratios:
  • current ratio = total current assets / total current liabilities
  • quick ratio (acid test) = total current assets – inventory / total current liabilities
• Leverage Ratios:
  • Interest Coverage = EBIT / interest expense
  • Debt to Equity = total current liabilities / total owner’s equity

Tools We Discussed

• Financial Statement Analysis calculator
• Manilla
• Personal
• FileThis
• Wave Accounting
• LessAccounting
• Quickbooks Online
• FreshBooks
• Harvest
• OneReceipt
• PayPal
• Google Wallet
• Braintree
• Amazon Payments
• Recurly
• Chargify
• PersonalCapital
• GoDaddy Online Bookkeeping
• Mint
• inDinero
• Dun & Bradstreet Business Credit File
• FancyHands – Personal assistants for everyone (using this referral link gives you 50% off the first month)
• FutureAdvisor
• Stripe

Articles and other presentations online about small business financial management:

• 5 Handy Apps for Small Business Finance Management
• Small Business Financial Management Kit For Dummies
• Checklist for Managing a Small Business’ Finances
• Managing the Finance Function (prezi)
• Business & Finance (prezi)
• Finance at a Glance! (prezi)
• Skills Needed to Manage Personal Finance (prezi)
• Consequences of Poor Financial Management (prezi)
• Financial Management. Lecture 1 (slideshare)
• Chapter 1 – the role of financial management  (slideshare)
• Business and Personal Finance  (slideshare)
• Lean Finance for Startups (udemy)
• Budget – Save – Win. Simplify your financial life. (udemy)
• Finance and Accounting for Startups (udemy)
• Financial Basics for the Savvy Startup (udemy)