Glossary | W3 Consulting

This is a glossary of Web and business terminology in plain English. We’re always adding new terms/concepts, so if you have a question about a term, feel free to contact us and we’ll be happy to add one or clarify an existing one.

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Ad BlockingAffiliate

Affiliate Network

Analytics

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BannerBranding

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CacheCan SPAM Act

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DemographicDesign

Designer

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Ghostery (Addon)Google+

Graphic Artist

Graphic Designer

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Image Ads

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Merchant

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Netiquette [also, Webiquette] (noun) — it’s a portmanteau of network (or, Internet) and etiquette; it describes a set of ever-developing guidelines for interacting well with others on the Web, mobile devices and digital communication generally. For example, typing IN ALL CAPS SUCH AS THIS is very rude and is considered yelling to most readers, so it should be avoided (there’s italics, bold, underlining and punctuation for emphatic statements of a wide variety). To learn more, visit the famous Netiquette Guidelines and Netiquette on Wikipedia.Network

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Page RankPixel

Pixel Tracking

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SEOSEO Friendly

Skinning

Skin

SPAM

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TargetingTemplate

Text Ads

Theme

Tracking

Traffic

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VendorVideo Ads

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Web 2.0Web Master

Web Presence

Webiquette [also, netiquette] (noun) — it’s a portmanteau of network (or, Internet) and etiquette; it describes a set of ever-developing guidelines for interacting well with others on the Web, mobile devices and digital communication generally. For example, typing IN ALL CAPS SUCH AS THIS is very rude and is considered yelling to most readers, so it should be avoided (there’s italics, bold, underlining and punctuation for emphatic statements of a wide variety). To learn more, visit the famous Netiquette Guidelines and Webiquette on Wikipedia.

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