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Happy World Social Media Day to Small Business!

Happy World Social Media Day!

What Is World Social Media Day? In the space of just a few centuries, humankind has catapulted from horsepower that required real horses to the type of horsepower fueled by chemical reactions. (Fun fact: NASA’s space shuttle engines at lift-off

Ray Sidney-Smith June 30, 2020 smallbiz, social media 1 Comment Read more

An Unusually Large List of Social Media Tools for Small Business

Social Media Tools | An Unusually Large List of Social Media Tools for Small Business

I presented recently a Webinar for Virginia Small Business Development Center (SBDC) Network entitled, Social Media Tools for Small Business. I’m thinking that might be a good annual tradition as Social Media tools come, go and change according to market

Ray Sidney-Smith November 29, 2018 marketing, smallbiz, social media No Comments Read more

WordPress for Small Business

WordPress for Small Business

On “Switched on IT,” the PowerTV Australia show that’s co-hosted by Doug Endersbee of OZ Hosting and W3 Consulting’s Ray Sidney-Smith, Episode 10, Doug and Ray discuss WordPress for Small Business, originally a blog content management system (CMS) that now

Ray Sidney-Smith August 8, 2018 marketing, small business, small business marketing, social media, Switched on IT No Comments Read more

Social Media Marketing with LinkedIn

Social Media Marketing with LinkedIn

On “Switched on IT,” the PowerTV Australia show that’s co-hosted by Doug Endersbee of OZ Hosting and W3 Consulting’s Ray Sidney-Smith, Episode 5, Doug interviews Ray about LinkedIn marketing. We discussed LinkedIn Company Pages, Showcase Pages, promotions/advertising on LinkedIn, engaging

Ray Sidney-Smith April 27, 2018 marketing, small business, small business marketing, social media, Switched on IT No Comments Read more

Social Media Marketing with Facebook, Getting Started

Social Media Marketing with Facebook

On “Switched on IT,” the PowerTV Australia show that co-hosted by Doug Endersbee of OZ Hosting and W3 Consulting’s Ray Sidney-Smith, Episode 4, Doug interviews Ray about Social Media marketing, starting with the use of Facebook, Instagram and some general

Ray Sidney-Smith April 19, 2018 marketing, small business, small business marketing, social media, Switched on IT No Comments Read more

Social Media Content Curation Using Feedly

Social Media Content Curation Using Feedly

You’re a business owner and you have a business to run. However, creating content for Social Media is important, if you have the right sales infrastructure in place! It’s sometimes a distraction to focus solely on content creation when other

Ray Sidney-Smith March 20, 2018 social media No Comments Read more

Facebook Dislike Button Debate Rears Its Ugly Head Again

Facebook Dislike Button Debate Rears Its Ugly Head Again - Web and Beyond

The Facebook Dislike button has been debated for years, requested by many users, and confused Small Business owners on what they should do about it all. As any changes are tested, here is how you should approach your marketing. Let’s

Ray Sidney-Smith February 13, 2018 marketing, small business marketing, smallbiz, social media Read more

Is Facebook Really Implementing a Dislike Button?

Is Facebook Really Implementing a Dislike Button? - Web and Beyond

Since the early days of social networking services becoming a place for businesses to engage in marketing to past, current and potential customers, there has been a debate over how to respond appropriately to users’ content and comments. That conversation

Ray Sidney-Smith September 21, 2015 marketing, small business marketing, smallbiz, social media 2 Comments Read more

Social Marketing Predictions for Small Business in 2015 [Archived Webinar]

Social Marketing Predictions for Small Business in 2015

Social Marketing Predictions for Small Business in 2015 Social Media is the most common activity on the Web today, with the average user spending 37 minutes per day on social networks. The reach of the Internet is moving more and

Ray Sidney-Smith December 15, 2014 marketing, social media No Comments Read more

Creating an Email Community With Google [Webinar]

Creating an Email Community With Google Email is a powerful communication tool when used effectively in a Small Business environment. And, Social Media is touted as the primary community-building tool on the Web. Well, email is just as powerful, and

Ray Sidney-Smith August 15, 2014 email, marketing, social media 2 Comments Read more
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Recent Posts

  • Preparing for Marketing During a Recession, and More Small Business Digital Marketing News This Week- Web and Beyond Live – July 19, 2022
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  • What’s New at Google, June 2022 Edition
  • Are You Listening (on Social Media)? and More Digital Marketing New This Week – June 6, 2022
  • Small Business Social Networks Updates, 05/31/2022Edition [Podcast]

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