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WordPress for Small Business

WordPress for Small Business

On “Switched on IT,” the PowerTV Australia show that’s co-hosted by Doug Endersbee of OZ Hosting and W3 Consulting’s Ray Sidney-Smith, Episode 10, Doug and Ray discuss WordPress for Small Business, originally a blog content management system (CMS) that now

Ray Sidney-Smith August 8, 2018 marketing, small business, small business marketing, social media, Switched on IT No Comments Read more

Using Amazon Prime Day

Amazon Prime Day

Amazon.com, Inc., the ecommerce and cloud computing juggernaut based out of Seattle, is 24 years old. And, four years ago, in honor of its 20th birthday (so it said) it launched Amazon Prime Day, a retail holiday filled with deals

Ray Sidney-Smith July 14, 2018 advertising, marketing, small business marketing No Comments Read more

Social Media Marketing with LinkedIn

Social Media Marketing with LinkedIn

On “Switched on IT,” the PowerTV Australia show that’s co-hosted by Doug Endersbee of OZ Hosting and W3 Consulting’s Ray Sidney-Smith, Episode 5, Doug interviews Ray about LinkedIn marketing. We discussed LinkedIn Company Pages, Showcase Pages, promotions/advertising on LinkedIn, engaging

Ray Sidney-Smith April 27, 2018 marketing, small business, small business marketing, social media, Switched on IT No Comments Read more

Social Media Marketing with Facebook, Getting Started

Social Media Marketing with Facebook

On “Switched on IT,” the PowerTV Australia show that co-hosted by Doug Endersbee of OZ Hosting and W3 Consulting’s Ray Sidney-Smith, Episode 4, Doug interviews Ray about Social Media marketing, starting with the use of Facebook, Instagram and some general

Ray Sidney-Smith April 19, 2018 marketing, small business, small business marketing, social media, Switched on IT No Comments Read more

Search Engine Optimization for Small Business

Search Engine Optimization for Small Business

In this episode (3) of “Switched on IT,” the PowerTV Australia show that I co-host with Doug Endersbee of OZ Hosting, we cover some of the high-level areas that you need to understand about Search Engine Optimization for Small Business.

Ray Sidney-Smith April 12, 2018 IT, marketing, mobile, small business, small business marketing, smallbiz, Switched on IT, Web No Comments Read more

Responding to Google Reviews — The Good, The Bad and the Ugly

Responding to Google Reviews - Web and Beyond

While the first phase of Google review traffic success is getting them, taking your Google review strategy to the next level is most certainly responding to Google reviews. Setting and managing buyers’ expectations is tough when you control little about

Ray Sidney-Smith February 27, 2018 marketing, small business marketing, smallbiz, Web 1 Comment Read more

Getting (Mostly Good) Google Reviews

Getting Mostly Good Google Reviews - Web and Beyond

Google commands nearly 80% of Web and 90% of mobile search traffic on the planet. With global search leaders such as Yahoo, Bing (Microsoft), and Baidu (in China) still commanding between 5 and 15 percent each, they are forces not

Ray Sidney-Smith February 20, 2018 google, marketing, small business, small business marketing, Web 1 Comment Read more

Facebook Dislike Button Debate Rears Its Ugly Head Again

Facebook Dislike Button Debate Rears Its Ugly Head Again - Web and Beyond

The Facebook Dislike button has been debated for years, requested by many users, and confused Small Business owners on what they should do about it all. As any changes are tested, here is how you should approach your marketing. Let’s

Ray Sidney-Smith February 13, 2018 marketing, small business marketing, smallbiz, social media Read more

Getting Found on Google: Search Engine Optimization for Local Small Business

Getting Found on Google: Search Engine Optimization for Local Small Business

In our latest Beyond Google Webinar, I had the pleasure of talking about “Getting Found on Google: Search Engine Optimization for Local Small Business.” This is an important topic and one in which is even more important today with increased

Ray Sidney-Smith June 5, 2017 google, marketing, mobile, small business, small business marketing, Web No Comments Read more

#AskaMobilePro Twitter Chat – June 23, 2016 with @GoogleSmallBiz

AskaMobilePro - Ask a Mobile Pro - Twitter Chat

As you know, there is a month for everything! From heritage to interests to social causes, there is an opportunity to focus your marketing on likely for every 30 day cycle of the year. I know that retail sales goes

Ray Sidney-Smith July 1, 2016 google, management / entrepreneurship, marketing, mobile, mobile, small business, small business marketing, smallbiz, Web No Comments Read more
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Recent Posts

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  • Preparing for Marketing During a Recession, and More Small Business Digital Marketing News This Week- Web and Beyond Live – July 19, 2022
  • Happy National Independent Retailer Month, and Amazon Prime Day Begins Soon-July 11, 2022
  • What’s New at Google, June 2022 Edition
  • Are You Listening (on Social Media)? and More Digital Marketing New This Week – June 6, 2022

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