On “Switched on IT,” the PowerTV Australia show that’s co-hosted by Doug Endersbee of OZ Hosting and W3 Consulting’s Ray Sidney-Smith, Episode 10, Doug and Ray discuss WordPress for Small Business, originally a blog content management system (CMS) that now
Using Amazon Prime Day
Amazon.com, Inc., the ecommerce and cloud computing juggernaut based out of Seattle, is 24 years old. And, four years ago, in honor of its 20th birthday (so it said) it launched Amazon Prime Day, a retail holiday filled with deals
Social Media Marketing with LinkedIn
On “Switched on IT,” the PowerTV Australia show that’s co-hosted by Doug Endersbee of OZ Hosting and W3 Consulting’s Ray Sidney-Smith, Episode 5, Doug interviews Ray about LinkedIn marketing. We discussed LinkedIn Company Pages, Showcase Pages, promotions/advertising on LinkedIn, engaging
Social Media Marketing with Facebook, Getting Started
On “Switched on IT,” the PowerTV Australia show that co-hosted by Doug Endersbee of OZ Hosting and W3 Consulting’s Ray Sidney-Smith, Episode 4, Doug interviews Ray about Social Media marketing, starting with the use of Facebook, Instagram and some general
Search Engine Optimization for Small Business
In this episode (3) of “Switched on IT,” the PowerTV Australia show that I co-host with Doug Endersbee of OZ Hosting, we cover some of the high-level areas that you need to understand about Search Engine Optimization for Small Business.
Responding to Google Reviews — The Good, The Bad and the Ugly
While the first phase of Google review traffic success is getting them, taking your Google review strategy to the next level is most certainly responding to Google reviews. Setting and managing buyers’ expectations is tough when you control little about
Getting (Mostly Good) Google Reviews
Google commands nearly 80% of Web and 90% of mobile search traffic on the planet. With global search leaders such as Yahoo, Bing (Microsoft), and Baidu (in China) still commanding between 5 and 15 percent each, they are forces not
Facebook Dislike Button Debate Rears Its Ugly Head Again
The Facebook Dislike button has been debated for years, requested by many users, and confused Small Business owners on what they should do about it all. As any changes are tested, here is how you should approach your marketing. Let’s
Getting Found on Google: Search Engine Optimization for Local Small Business
In our latest Beyond Google Webinar, I had the pleasure of talking about “Getting Found on Google: Search Engine Optimization for Local Small Business.” This is an important topic and one in which is even more important today with increased
#AskaMobilePro Twitter Chat – June 23, 2016 with @GoogleSmallBiz
As you know, there is a month for everything! From heritage to interests to social causes, there is an opportunity to focus your marketing on likely for every 30 day cycle of the year. I know that retail sales goes