W3 Consulting

12 Days of Small Business: Tammeca Rochester, Harlem Cycle

Small Business has its challenges, especially in the face of the COVID-19 pandemic. So, we all have to do our part to support each other and the small businesses with which we are connected. So, W3 Consulting is promoting small businesses through our campaign, 12 Days of Small Business. We hope to highlight each day a small business (or two) that can benefit from visibility and that will benefit our audience.

Based in my hometown (New York City), Harlem Cycle is a boutique cycling and fitness studio founded and managed by Tammeca Rochester. An engineer by training, she brings that precision to her work, but she’s so kind and easy to work with that I know why why she’s passionate about her customers and why her customers are loyal to Harlem Cycle. When the COVID-19 pandemic hit, Tammeca sent bikes home with her students and developed a virtual fitness training program for them. She embodies the tenacity, smarts and dynamism needed in today’s small business world.

About Tammeca Rochester

Tammeca Rochester is owner and founder of Harlem Cycle, Harlem’s 1st and only indoor cycling studio. She has three academic degrees (Mathematics- Spelman College, Mechanical Engineering- The Georgia Institute of Technology and an MBA from the Stern Business School, New York University). In 2016, she decided to turn her passion for fitness and open Harlem’s 1st and only indoor cycling studio.

Tammeca’s journey to opening an indoor cycling studio in Harlem started when she was looking to find a workout that would both get her back in shape while putting her in a positive frame of mind. After exploring the various workout options, she found herself drawn to indoor cycling since it took her back to her happy childhood memories of riding her bike on the streets of Atlanta. Her entrepreneurial spirit and her passion for all things Harlem inspired her to establish Harlem’s first ever indoor cycling studio dedicated to the passion, the soul, and the hustle that defines Harlem.

About Harlem Cycle

Harlem Cycle is Harlem’s first and only boutique indoor cycling studio. We are a community-focused fitness studio teaching more than 3,000 cardio-focused classes per year that embody the spirit and culture that has made Harlem unique.

How is your Small Business unique, different in your industry? What’s your business’s greatest strength/asset today?

Harlem Cycle provides a safe space for fitness within communities that lacked basic access to state of the art and yet affordable workout classes. Our programs create a safe judgement free environment where clients can feel comfortable existing on their own terms. With instructors from the community who have also gone through their own personal fitness journey, clients are more connected to our studio. And now since we’ve taken our programs virtually, our reach has expanded to additional communities that have all felt the burn of big box gyms and are looking for a quality workout in an inviting community atmosphere. Daily, we serve the teacher, writer, executive, painter and everyday people, making them all feel equal and welcomed. There is no competition here, just community.

What is your greatest challenge as a Small Business owner? How are you working to overcome that challenge in 2021?

As a small minority owned business our biggest challenge has always been access to capital. COVID 19 has only exhausted this even more. Capital is needed to invest in the marketing and human resources to propel our brand forward. We are currently adding additional programs to our business to make us more competitive in the highly competitive field of online fitness creating a second stream of revenue for Harlem Cycle.

Find Tammeca Rochester, Harlem Cycle on Social Media

Facebook | Twitter | Instagram

Check Out These Interview With Tammeca

EMBEDDED AUDIO/VIDEO

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Check back in tomorrow for our next spotlight business for our 12 Days of Small Business!

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12 Days of Small Business: Deborah Osborne, Athena Agreements

Small Business has its challenges, especially in the face of the COVID-19 pandemic. So, we all have to do our part to support each other and the small businesses with which we are connected. So, W3 Consulting is promoting small businesses through our campaign, 12 Days of Small Business. We hope to highlight each day a small business (or two) that can benefit from visibility and that will benefit our audience.

Over the years I’ve become acquainted with Deborah Osborne of Athena Agreements, I’m always confident in her diligence and extraordinary compassion. These two qualities are so important when you need a third party to mediate toward a resolution, whether that be between two companies, two nations, or two people. Deborah has the expertise, experience and temperament to bring people together toward positive outcomes, so she’s a great person to have in your contacts when conflict arises.

About Deborah Osborne, Athena Agreements

Deborah M. Osborne, Athena Agreements founder is a certified mediator, negotiator, and conflict coach in the business, environmental and cultural arenas and consults and trains audiences on negotiation and conflict resolution skills. She will showcase a framework for success in her upcoming book, Person to Person: Negotiation and Your Business.

Athena Agreement provides Mediation, Negotiation, Conflict Coaching, Alternative Dispute Resolution (ADR), Keynotes and Training, and Strategic Consulting for businesses, organizations and government agencies. Athena Agreements’s ideal clients are Business Owners, Decision-makers and Groups who want win-wins and disputes resolved without resorting to litigation and formal actions.

About Athena Agreements

How is your Small Business unique, different in your industry? What’s your business’s greatest strength/asset today?

I bring parties to agreement in small and large disputes irrespective of the number of them. I have two decades of experience and mediated over 500 commercial and interpersonal disputes with an 85 percent success rate. Keeping parties out of court and teaching them the tools on how to negotiate win-wins and prevent and manage conflict on their own is my bailiwick. My goal is to move people forward so they thrive in their business and partnerships.

What is your greatest challenge as a Small Business owner? How are you working to overcome that challenge in 2021?

Ensure I reach clients that need my services and meet all their interests in a virtual and digital setting until normalcy resumes post-pandemic and I am poised to meet their interests in-person services post-pandemic if they so choose.

Find NAME, BUSINESSNAME on Social Media

Linkedin (Deborah) | LinkedIn (Company) | Twitter

Check out Deborah Introducing Herself and Athena Agreements

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Check back in tomorrow for our next spotlight business for our 12 Days of Small Business!

And, please share this post to your social networks of choice to support Small Business!

12 Days of Small Business: Augusto Pinaud, Productivity Voice

Small Business has its challenges, especially in the face of the COVID-19 pandemic. So, we all have to do our part to support each other and the small businesses with which we are connected. So, W3 Consulting is promoting small businesses through our campaign, 12 Days of Small Business. We hope to highlight each day a small business (or two) that can benefit from visibility and that will benefit our audience.

I’ve known Augusto Pinaud for many years. And, in those years, he’s always affable, encouraging and supportive–qualities you not only want in a colleague but also in a good coach. He brings a keen insight, along with his years as a sales executive, to his work and clients. I hope you get to know Augusto through one of his podcasts (two of which he cohosts with yours truly), one of his many published books, or working with him one-to-one.

About Augusto Pinaud

Augusto Pinaud is a Bilingual Coach. He helps with people to find their VOICE and teach them to create real IMPACT in their lives by helping them Connecting Invisible Dots. He is the co-host of ProductivityCast and Anything but Idle, and the host of Connecting Invisible Dots, the podcast, Coaching Questions! and Productividad Organizacional, among other personal productivity and organizational productivity activities. You can find more on Productivity Voice.

About Productivity Voice

How is your Small Business unique, different in your industry? What’s your business’s greatest strength/asset today?

Teach people the Principles, Tips and Habits of Personal Productivity and how to use technology to support them.

What is your greatest challenge as a Small Business owner? How are you working to overcome that challenge in 2021?

Position New Products and grow Digital Marketing tools to be effective.

Find Augusto Pinaud, Productivity Voice on Social Media

Facebook | Twitter | Instagram | LinkedIn

Check back in tomorrow for our next spotlight business for our 12 Days of Small Business!

And, please share this post to your social networks of choice to support Small Business!

12 Days of Small Business: Gresham Harkless, Blue 16 Media

Small Business has its challenges, especially in the face of the COVID-19 pandemic. So, we all have to do our part to support each other and the small businesses with which we are connected. So, W3 Consulting is promoting small businesses through our campaign, 12 Days of Small Business. We hope to highlight each day a small business (or two) that can benefit from visibility and that will benefit our audience.

From Gresham Harkless’s daily podcast interviewing successful CEO’s of companies of all shapes and sizes to his tireless dedication to growing his own business, I think of Gresham as an engine of efficiency and effectiveness! You can’t go wrong with knowing Gresh, so I hope you get to know him.

About Gresham Harkless

Gresham “Gresh” W. Harkless Jr. is the founder of CBNation and Blue 16 Media. CBNation is a Business to Business (B2B) Brand focusing on increasing the business success rate by providing visibility and resources for CEOs, entrepreneurs and business owners. 

Gresh provides digital marketing services–web design and SEO services to entrepreneurs and business owners who know enough to be “dangerous.” His ideal client is 40 years old, married and active in his/her community. They are aware and knowledgeable about digital marketing and like to work with someone that is high touch and available to provide the services but also insight into how they can increase their visibility. He/she has a team of people and has been in business over three years and has had less-than-ideal experience with digital marketers in the past. 

About Blue 16 Media

How is your Small Business unique, different in your industry? What’s your business’s greatest strength/asset today?

My philosophy is being about being A Media Company and helping entrepreneurs and business owners approach their marketing as if they are media businesses. Through CBNation–it’s brand with resources including podcast, videos and blogs to help entrepreneurs and business owners succeed.  

What is your greatest challenge as a Small Business owner? How are you working to overcome that challenge in 2021?

Focus is always something I work to overcome. I think I can quickly come up with ideas and options but it’s not trying to work on new things but continually approve what I’m doing. I’m also potentially niching down to provide digital marketing services for the legal industry. 

Find Gresham Harkless, Blue 16 Media on Social Media

Facebook | Twitter | Instagram | LinkedIn

Check Out an Interview With Gresham Harkless

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Check back in on Monday for our next spotlight business for our 12 Days of Small Business!

And, please share this post to your social networks of choice to support Small Business!

12 Days of Small Business: Sharon Sobel, Picture This Video

Small Business has its challenges, especially in the face of the COVID-19 pandemic. So, we all have to do our part to support each other and the small businesses with which we are connected. So, W3 Consulting is promoting small businesses through our campaign, 12 Days of Small Business. We hope to highlight each day a small business (or two) that can benefit from visibility and that will benefit our audience.

I have known Sharon Sobel for nearly two decades through attending and facilitating the Small Business Development Roundtable at the Alexandria Small Business Development Center. She always comes prepared, and engages in tackling issues that really help everyone come together to find solutions. She embraces technology and isn’t afraid to ask. I’m so glad to be able to highlight Sharon and Picture This Video during this 12 Days of Small Business.

About Sharon Sobel

Sharon Sobel has been in business since 1997, where she started with freelance services and personal events. In 2003, the business grew to a full-time endeavor, focusing on serving the business community. The skills and contacts acquired over the years have allowed Picture This Video to grow beyond just freelance services to the company it is today: a company offering freelance services, complete script-to-screen production and video marketing strategy and consultation. Picture This Video can work with clients on a year-long content and project calendar on a retainer model to keep video production efforts in line with anticipated cash flow.

About Picture This Video

How is your Small Business unique, different in your industry? What’s your business’s greatest strength/asset today?

My small business is different or unique in that I have a wide background of production abilities combined with keeping my ear to the ground on ways that businesses can best utilize video on a daily basis. I strive to help businesses succeed through the power of video. Today, my business’s greatest strength/asset is that I am a video producer that also has webcasting skills, so I can see the big picture in producing a virtual event, rather than coming to the table with just the tools, but no blueprint to design or follow.

What is your greatest challenge as a Small Business owner? How are you working to overcome that challenge in 2021?

My greatest challenge as a small business owner is cash flow, and I want to find a way to create monthly recurring revenue, specifically through my video production services. I am continuing to network and build my reputation, and in 2021 I will explore larger networking opportunities that allow me to meet larger organizations that are too small to hire a full-time video person, but have the desire and capacity to produce video content more regularly.

Find Sharon Sobel, Picture This Video on Social Media

Facebook | Twitter | LinkedIn

Check Out This Video Message From Picture This Video

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12 Days of Small Business: J. T. Compeau, The Content Interpreter LLC

Small Business has its challenges, especially in the face of the COVID-19 pandemic. So, we all have to do our part to support each other and the small businesses with which we are connected. So, W3 Consulting is promoting small businesses through our campaign, 12 Days of Small Business. We hope to highlight each day a small business (or two) that can benefit from visibility and that will benefit our audience.

After connecting on the social networking app, Shapr, JT and I have stayed in touch, and I’ve paid attention to his work on YouTube channel and Twitter account for his presentation skills tips. Learn more about J. T. and connect with him via his social profiles.

About J. T. Compeau

J. T. Compeau is the founder of The Content Interpreter LLC. Using a three-step process that incorporates becoming the expert in his client’s stories, identifying insights and takeaways, and comprehensive writing and editing, J. T. works with thought leaders, C-suite members and entrepreneurs to extract their greatness and share it with audiences for their speeches, talks and presentations.

His ideal client is someone in the three demographic groups he mentioned above who recognizes the value in storytelling in today’s business world.

About The Content Interpreter

How is your Small Business unique, different in your industry? What’s your business’s greatest strength/asset today?

My business’ unique quality and greatest strength is that I bring 10+ years of experience in marketing and consumer insights to the speechwriting process. I have a unique talent for reviewing content with curiosity and being able to translate it into accessible insights for audiences.

What is your greatest challenge as a Small Business owner? How are you working to overcome that challenge in 2021?

My greatest business challenge is generating a continuous flow of high-ticket engagements. I plan on increasing my marketing as well as speaking to professional development groups.

Find J. T. Compeau, The Content Interpreter on Social Media

Facebook | Twitter | YouTube | LinkedIn

Check Out Some Podcast Interviews of J. T. Compeau

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Check back in tomorrow for our next spotlight business for our 12 Days of Small Business!

And, please share this post to your social networks of choice to support Small Business!